BDU conference: "Porsche - a German global brand in transition" at the PEC Hockenheim

  • Porsche is a global brand that stands for many pioneering innovations in the automotive industry. Iconic vehicles such as the Porsche 911 are still sought-after vehicles "Made in Germany" around the world, attracting buyers with outstanding technologies and emotions. Like the entire automotive industry, the company is facing major challenges in the mobility transition. We are delighted that Porsche will be giving us an insight behind the scenes at the initiative of the BDU Financing + Controlling Association.

    We cordially invite professionally interested BDU members, their guests and fans of the brand to the BDU conference "Porsche - a German global brand in transition":

    September 11, 2024, 9:30 a.m. - 5:00 p.m.
    Porsche Experience Center Hockenheimring
    Am Motodrom 9-11, 68766 Hockenheim

    You can expect impulses on the following topics:

    • Porsche's IPO
      Björn Scheib (Head of Investor Relations at Porsche AG)
    • Porsche's brand management and strategy in the course of time
      Bastian Schramm (Head of Marketing Porsche Deutschland GmbH)
    • AI in products and organization
      Kevin Ueckert (Senior Manager Artificial Intelligence, MHP - A Porsche Company)
    • Panel discussion: Electromobility - the defining drive type of the future or is the combustion engine experiencing a renaissance?
      Panel discussion with panelists from the automotive industry

    Co-pilot - driving in Porsche vehicles on the ideal line
    For capacity reasons, Porsche is inviting a limited number of participants to the event to experience Porsche products with a professional driver at the limit of the racing line. It is "first come, first served" in the order of registration.

    Registration by July 12, 2024 at the latest and cost of the event
    Participation costs €350 plus 19% VAT. Please note the invitation flyer in the attachment regarding the conditions of participation and register yourself or your customers under this link. Our general terms and conditions apply.

    A limited number of places are still available. To be sure of being able to attend, please register as soon as possible.

    We look forward to welcoming you.

    Federal Association of German Management Consultancies BDU e. V.
    Joseph-Schumpeter-Allee 29, 53227 Bonn

    www.bdu.de

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  • Hello PFF!

    I would like to draw your attention to the above-mentioned event. The topics are exciting and the speakers (see above) are top-class. I myself will also be there and am already looking forward to it. The event is not only aimed at association members, but non-members are also very welcome.

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